Demo Derby: Startup Showcase

Oct 5 - 6, 2020

9:00 am - 5:00 pm EST

RSVPs Closed

The Location

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12:00 PM

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Mike Zoppo is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mike have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

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The Final Countdown!

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The State of the Story Summit 2020

October

5th

–

6th

2020

9:00am

–

5:00pm

EST

RSVPs Closed

We are a community of storymakers & storytellers.

You are invited to Magnet Media’s highly-anticipated annual The State of the Story Summit 2020!

The State of the Story Summit is an unprecedented community gathering of C-Suite Marketing Executives, Brand Leaders, and VIP Creative Storytellers. This year, the summit will be held virtually and feature engaging informative sessions with discussions about top marketing and media trends. We are providing space and time for community members to connect with speakers and one another.

You don’t want to miss this opportunity to participate in insightful conversations and connect with the community of world-class storytellers and storymakers.

While the event is free, space is limited. Be sure to register early to save your spot!

What to Expect?

Pecha kucha

moments

Hear senior execs and top creatives presenting a high-energy talk accompanied by striking visuals – referred to as “The TED Talks of Marketing”.

VIP fireside

chats

Be part of in-depth, honest conversations with leaders of the fastest moving brands – covering the business and craft of storytelling, key insights, and what’s working now.

Virtual

braindates

Join top creative storytellers in intimate groups to master a new skill, platform, or product.

Featured Speakers

Bakari Sellers

Best-selling Author

My Vanishing Country

Sofia Hernandez

Head of US Business Marketing TikTok

Asahi Pompey

Global Head of Corporate Engagement & President

Goldman Sachs Foundation

Michael Smith

CMO

NPR

DANIELLE BELTON

Editor-In-Chief
The Root

Jeff Severtson

Group Executive Producer, Video Adobe

Steven
Tristan Young

CMO

Poshmark

Sharese Bullock

Chief Strategy & Partnership Officer

Ghetto Film School

Tomas Kellner

Chief Storyteller

Robin Li

Principal
GGV Capital

michelle
gadsden-williams

Managing Director & Global Head of Diversity, Equity, and Inclusion BlackRock

Amanda Goetz

VP of Marketing
The Knot

Shereen Marisol Meraji

Co-host & Senior Producer

Code Switch

Cheryl Overton

Chief Experience Officer

Cheryl Overton Communications

Alyssa Vitrano

fmr. Head of Global Brand & Content Marketing (Acoustic)

IBM

Clare Carr

VP, Marketing

CHIEF

Callie Schweitzer

Sr. News Editor, Marketing

LinkedIn

Keosha Burns

VP, Public Relations

Chase Home Lending

Julie Hogan

VP, Customer Experience

DRIFT

Jason Hill

VP of Brand and Content

Goldman Sachs

Jalina Stewart

Chief of Production

VRAccelerator

Jesse Redniss

Chief Innovation Officer

WarnerMedia

Isolde Brielmaier

Curator-at-Large

Int'l Center of Photography

Robin Daniels

CMO

Matterport

Stephanie Brown

Director

credPR

Lauren Maillian

CEO
digitalundivided

Kisha Imani Cameron

President/Producer

Completion Films

Melissa Grady

CMO

Cadillac

Neil Carty

Founder

The Uncommon

Agenda

Day 1

10:00 AM

THE state of the story 2020

Welcome & Opening remarks

Megan Cunningham, CEO & Founder of Magnet Media

10:15 AM

THE POWER OF PERSONAL STORYTELLING

BUILDING A PERSONAL BRAND TO DRIVE CULTURAL CHANGE

FIRESIDE SIDE CHAT, FOLLOWED BY LIVE Q&A

Bakari Sellers, Author of My Vanishing Country, in conversation with Michelle Gadsden-Williams, Managing Director & Global Head of Diversity, Equity and Inclusion at BlackRock

11:15 AM

RE-IMAGINING BRAND MISSION

CONNECTING PURPOSE & PROFITS

Asahi Pompey, Partner, Global Head of Corporate Engagement & President of the Goldman Sachs Foundation, in conversation with Megan Cunningham, CEO & Founder of Magnet Media

12:00 PM

LEADING MARKETING-DRIVEN GROWTH

THROUGH COMMUNITY, IN UNPRECEDENTED TIMES

FIRESIDE SIDE CHAT, FOLLOWED BY LIVE Q&A

Steven Tristan Young, CMO at Poshmark, in conversation with Robin Li, Principal at GGV Capital

1:00 PM

FIRESIDE CHAT

Melissa Grady, CMO of Cadillac, in conversation with Neil Carty, Founder of The Uncommon

1:45 PM

speed networking

Meet 1:1 with members of The State of the Story Community.

2:00 PM

PECHa kucha

Sharese Bullock-Bailey, Chief Strategy and Partnership Officer at Ghetto Film School

2:15 PM

The best of brand storytelling

FIRESIDE SIDE CHAT, FOLLOWED BY LIVE Q&A

Tomas Kellner, Chief Storyteller at GE, in conversation with Max Alex, Director of Creative Development at Magnet Media

3:15 PM

CULTURAL INFLUENCERS 2020: POSTING WITH PURPOSE

INCLUSIVE PROGRAMS THAT DRIVE BUSINESS, AND BUILD BRAND

Amanda Goetz, VP of Marketing at The Knot, and Lauren Maillian, CEO at digitalundivided, in conversation with Megan Cunningham, CEO & Founder of Magnet Media

4:15 PM

THE NEW NPR

DIVERSIFYING & MODERNIZING A TRADITIONAL MEDIA BRAND

STRATEGIC PRESENTATION, FOLLOWED BY FIRESIDE CHAT & LIVE Q&A

Michael Smith, CMO at NPR, in conversation with Shereen Marisol Meraji, Co-host & Senior Producer at Code Switch

5:15 PM

REINVENTING THE VIRTUAL EVENT EXPERIENCE

HOW TO DIFFERENTIATE, & (TRULY) CONNECT & ENGAGE

Jeff Severtson, Group Executive Producer, Video at Adobe, and Danielle Belton, Editor-In-Chief of The Root, in conversation with Keisha Wooten-Smith, VP of Events at Magnet Media

6:00 PM

CLOsing remarks

Megan Cunningham, CEO & Founder of Magnet Media

Agenda

Day 2

10:00 AM

Welcome & Opening remarks

Megan Cunningham, CEO & Founder of Magnet Media

10:15 AM

PECHA KUCHA

Megan Cunningham, CEO & Founder of Magnet Media

10:30 AM

TELLING STORIES ON TIKTOK
A MARKETER’S CRASH COURSE

Sofia Hernandez, Head of US Business Marketing at TikTok

11:30 AM

SPEED NETWORKING

Meet 1:1 with members of The State of the Story Community.

11:55 AM

Introduction to BrainDate Sessions

Keisha Wooten-Smith, VP of Events at Magnet Media

12:00 PM - 3:00 PM

BRAINDATES

These are "office-hours" led by experts in a specific area of marketing. Each session is 20 minutes and has up to people at a virtual roundtable.

12:00 - 1:00

Brands as Allies: The Impact of BLM on Marketing Communications with Cheryl Overton
The Storytelling Balance with Alyssa Vitrano, fmr. Head of Global Brand & Content Marketing (Acoustic) at IBM
Using Data to Inform Content Creation with Clare Carr, VP of Marketing at CHIEF
Brand Leader's Master Class on LinkedIn Thought Leadership with Callie Schweitzer, Senior News Editor, Marketing at LinkedIn
GenZ & Purpose-Driven Marketing with Cavel Khan, Chief Revenue Officer at Tumblr

1:00 - 2:00

Pitching Relevant Media Stories in a Pandemic with Keosha Burns, VP of Public Relations at Chase Home Lending
Fueling Your Funnel With Your Best Customers with Julie Hogan, VP of Customer Experience at Drift
How to Position Yourself as a Public Speaking Brand with Stephanie Brown, Director at credPR
Humanizing B2B Brands with Robin Daniels, CMO at Matterport
Crafting Your Personal Brand Story: Put You In What You Do with Kisha Imani Cameron, President/Producer at Completion Films

2:00 - 3:00

Brand Purpose: Bringing It to Life via Commercial & Corporate Philanthropy with Jason Hill, VP of Brand & Content at Goldman Sachs
XR and The Future of Immersive Storytelling with Jalina Stewart, Chief of Production at VRAccelerator
Innovation in Storytelling With The Connected Consumer with Jesse Redniss, Chief Innovation Officer at WarnerMedia
Leveraging Arts & Culture to Support and Build Community Around Your Business with Isolde Brielmaier, Curator-at-Large at Int'l Center of Photography

3:00 PM - 3:05 PM

CLOsing remarks

Megan Cunningham, CEO & Founder of Magnet Media

Claim your spot.

RSVPs Closed

Private CMO Dinner Hosts

DEE POKU

Founder & CEO
The WIE Suite

AMY BONITATIBUS

Chief Communications Officer

Chase

CARIN VAN VUUREN

Chief Marketing Officer

Greenhouse

JASON WHITE

Chief Marketing Officer

Curaleaf

FRED BUCHER

Chief Marketing Officer

The Weather Group

BRIAN IRVING

Global Head of Marketing
Facebook Reality Labs

MEGAN CUNNINGHAM

CEO
Magnet Media

Community Members